April 21, 2024

Adaptive Learning Software Market to Surpass USD 7.94 Billion by 2027, exhibiting a CAGR of 22.1%

As per the report by Fortune Business Insights, the global adaptive learning software market size is projected to reach USD 7.94 billion in 2027, at a CAGR of 22.1% during the forecast period, 2020-2027

Adaptive Learning Software Market

Forecast, 2020-2027

Forecast, 2020-2027

Pune, India, Sept. 19, 2023 (GLOBE NEWSWIRE) — Global adaptive learning software market size was valued at USD 1.61 billion in 2019 and is projected to reach USD 7.94 billion by 2030, exhibiting a CAGR of 22.1% during the forecast period. Fortune Business Insights presents this information in their latest report titled “Global Adaptive Learning Software Market Forecast, 2023-2027.”

The emergence of advanced computing technologies in education systems are expected to promote the expansion of the market. Collaboration of DreamBox Learning and Nevada Association of School Administrators to Spur Opportunities, states Fortune Business Insights™.

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Key Industry Development

Houghton Mifflin Harcourt purchased Waggle, an adaptive learning solution provider, to integrate the latter’s platform with Houghton’s core curriculum programs and services to create personalized learning experiences for learners.

DreamBox Learning announced that it has added new features to its online math program to better support hybrid and virtual school models amid COVID-19 disruptions.

Key Takeaways

  • Adaptive learning software market size in North America was USD 545.1 million in 2019

  • Increasing Trend for Self-Directed Learning to Propel Market Growth

  • Growing Utilization of Advanced Technologies Will Favor Market Growth

  • Integration of AR/VR in Adaptive Learning to Gain Traction for Educators

  • Low Cost and Minimal IT Dependency to Fuel Demand for Cloud-Based Software

  • Inclination Towards Innovative Learning to Increase Demand for K-12 Software

Discover the Leading Players Featured in the Report:

“Companies leading the global adaptive learning software market are Cerego, Curriculum Associates, LLC, D2L Corporation, Docebo, DREAMBOX LEARNING, Fishtree, Houghton Mifflin Harcourt, Imagine Learning, Kidaptive, Knewton, Inc., Macmillan, McGraw Hill, New Leaf Technologies, Paradiso, Pearson, Realizeit, SAS, Scootpad, Smart Sparrow, Pty Ltd, Fuel Education LLC, EdSurge Inc., Wiley, aNewSpring, Intetics Inc., HCL Technologies Limited, intellAdapt, Domoscio, GradeSlam”

Report Scope & Segmentation

Report Coverage


Forecast Period

2023 to 2030

Forecast Period 2020 to 2027 CAGR


2027 Value Projection

USD 7.94 Billion

Base Year


Adaptive Learning Software Market Size in 2019

USD 1.61 Billion

Historical Data for

2016 to 2018

No. of Pages


Segments covered

Deployment, End User and Geography

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Drivers and Restraints:

Growing Preference for Game-Based Learning Software to Augment Market Growth

Organizations nowadays are working to enhance their training methods by developing game-based learning that will enthrall and inspire trainees. Gamification has the ability to increase retention rates and the relevance of the material in the workplace. It is regarded as a great use in education and training to boost performance and long-term devotion to the work at hand. In order to improve learning throughout the entire organisation, businesses are eager to deploy game-based solutions like adaptive learning software.

Furthermore, the increasing reliability of virtual learning among students will push the growth of the adaptive learning software market. Similarly, the rising government support to provide free education through adaptive learning will have an excellent effect on the market. Besides, the growing awareness about the benefits of e-learning such as one-to-one instructions, greater time efficiency, confidence-based approach, the capability to create individualized learning paths, and personalized learning for a heterogeneous group will subsequently foster the healthy growth of the market.


By Deployment

By End User

By Region

  • North America

  • Europe

  • Asia Pacific

  • Middle East & Africa

  • South America

Regional Insights:

North America to Lead Backed by Expanding Collaborations

The largest market share is anticipated to be held by North America throughout the forecasted period. The market in North America is expanding as a result of the expanding partnerships and collaborations between digital education suppliers and institutions for integrating cutting-edge software into current educational paradigms.

During the projection period, Asia Pacific is anticipated to experience the quickest growth. The expansion of the Asia Pacific adaptive learning software market is anticipated to be fueled by the government’s expanding measures to enhance the digital infrastructure in the education sector.

The Middle East and Africa and South America are also expected to witness significant growth during the forecast period.

Quick Buy – Adaptive Learning Software Market Research Report:


Competitive Landscape:

Acquisitions Initiated by Key Companies to Promote Market Growth

The leading players in the market constantly opt for efficient strategies to bolster their brand value as well as promote the global market growth of the product with encountering the least possible obstacles. One such efficient strategy is acquiring competitive companies and further securing a profit for both companies.


How big is the adaptive learning software market?

The global adaptive learning software market size was USD 1.61 billion in 2022. It is expected to reach USD 7.94 billion by 2030.

How fast is the adaptive learning software market growing?

The global adaptive learning software market will exhibit a CAGR of 22.1% during the forecast period, 2023-2030.

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